Bayer Avenge

2017 campaign for Bayer Animal Health's Avenge

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Bayer Avenge

Synonymous with lamb, Sam Kekovich is also the face of Bayer Avenge.

For the 2017 campaign, we brought Sam's over-the-top persona to life as the self-appointed farm border guard, securing every farmer's property against lice and fly invasion.

DELIVERABLES

  • TVC
  • POS
  • Print
  • Digital

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As our marketing agency, Fuel has been instrumental in helping us get to market nationally, communicate and operate successfully with over 800 members.

Richard Manthey - National Operations Manager, Symbion Pharmacy Services