Red Cross - The Power Of Humanity

Harnessing the true power of humanity.

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The power of humanity

Despite the Red Cross's high profile, many Australians were unaware of the breadth of work they perform, thinking only of the organisation in times of crisis. Many also didn't realise the level of funding needed, nor the ways they could help.

The 'Power of Humanity' campaign changed that, delivering over 1,650 new website registrations and 14,000 visitors in just two weeks.

We showed the truly inspiring power of humanity working together.

Feedback from our clients

"...from attentive account management to technical whizzes to impressive creative minds."

Web development, print and online ads, annual reports, branding and many more exceptional outcomes, the team at Fuel go above and beyond every time.

Leah Kemp - Marketing, Fundraising & Communications Manager, Mayflower Group