Department of Education

Making a stand against cyberbullying

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Bullystoppers Phase 2

Cyberbullying is relentless. Where once children could leave the school ground and find sanctuary in their home, they are now pursued wherever they are connected; for most kids, that’s everywhere. They’re online or on mobile, all day, every day.

The problem is kids don't want to talk about it, for fear of losing access to their online world and so struggle to deal with it alone, and many parents just don't understand it.

The Speak Up Against Cyberbullying campaign is about empowering young people to speak up if they're being bullied online, and helping parents and teachers to identify the signs of those at risk.


  • Social campaign
  • Online media



Feedback from our clients

"an outstanding creative solution for our campaign"

It has been a very satisfying process working with The Fuel Agency. They have been professional, efficient and have provided us with an outstanding creative solution for our campaign. We are delighted with the quality of everything they have produced and the helpfulness and professionalism to help us meet tight deadlines. We would highly recommend The Fuel Agency, due to their creative, strategic marketing, production and digital skills in all areas of the creative industry.

Catherine Devlin - Senior Communications Adviser | Strategic Campaigns Branch, Department of Education and Early Childhood Development